Friday, August 10, 2012

Who wins the gold in terms of 'clickable' 2012 Olympic athletes?

Michael Phelps may be the "most-medaled" athlete in Olympic Games history, but he is not the "most clickable" athlete, at for the 2012 Olympic Games. With the Games ending later this, it's probably not going to change.

The most clickable athlete at the 2012 Olympics is ... drum roll, please ... Gabby Douglas. Earlier this week, NBC that its Olympics site,, had seen 18.7 million hits related to Gabby Douglas, the 16-year-old American gymnast who won the individual all-around gold medal earlier in the Olympics.

In doing so, Douglas became the first African-American gymnast and first woman of color in Olympic history to win the individual all-around gold medal, and the first American gymnast to win gold in both the individual all-around and team competitions in a single Olympic Games.

She is also set to have a rich post-Olympic career, and broke another record in doing so. On Aug. 3, 2012, the Kellogg Company announced that it would feature a picture of Douglas standing on the podium with her gold medal on special-edition Corn Flakes boxes, beginning this fall. That breaks the tradition of Olympic athletes appearing on rival General Mills' Wheaties boxes.

Meanwhile, Phelps will be no slouch when it comes to endorsements, either. He has 22 Olympic medals overall, 18 gold medals, including 11 gold medals in individual events.

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In terms of hits, though, he comes up with a silver medal. Phelps has "only" 7.04 million hits at NBC's website. The bronze medalist, in terms of hits, is another woman gymnast, McKayla Maroney, who has 6.04 million views.

Maroney is the 2012 Olympic Vault Silver Medalist, and a member of the gold-medal winning U.S. women's gymnastics team.

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