Thursday, January 20, 2011

Best Buy planning pro-AT&T iPhone push due to lack of Verizon devices?

Apple doesn't really care if you buy a Verizon or AT&T iPhone, just that you buy an iPhone. While you would assume that AT&T and Verizon care, it appears that Best Buy cares, too: a newly discovered Best Buy playbook document is set to help associates answer questions about the Verizon iPhone, and not in a good way.

Not only does Best Buy diss the Verizon iPhone, it does so in a way that's pretty similar to something seen online recently: in fact, they lifted a BGR post, word for word, including a update sentence at the end. This is the only page visible in the leak, but it's likely they took the entire content of the original BGR post.
No 4G

Verizon’s entire presence at CES last week was focused on one thing and one thing alone: 4G. Its LTE network is now live in 38 markets and a flurry of 4G phones will launch in the coming months. But the iPhone… the smartphone millions of Verizon Wireless subscribers have been dying for… is a 3G device.

We knew Verizon’s iPhone 4 would be a CDMA phone for a number of reasons, but 3G is so 2010. Sprint launched its first 4G phone with minimal WiMAX coverage and it ended up being the fastest-selling phone in the carrier’s history. Now, we won’t see a 4G iPhone from Verizon until 2012. That means while millions of Android phones are surfing Verizon’s 4G airwaves later this year, iPhones will still be puttering along at EVDO speeds.

Post updated to remove a reference to FaceTime over 3G, which will not be available on Verizon’s iPhone 4.
Why would Best Buy push customers away from the Verizon iPhone and toward the AT&T version? The only thing that comes to mind is that Best Buy won't have the Verizon version on-hand when the device launches on Feb. 10. Apple and Verizon had previously said that only Verizon and Apple would have the devices at launch, with partners receiving them later.

However, the Verizon iPhone showed up in Best Buy's inventory system recently, leading some to wonder if in fact Best Buy would have it on hand. This anti-Verizon, or perhaps, pro-AT&T planning seems to point to an answer of "no."

No comments: