If it sounds like a veiled "sugar daddy" situation, you might be right. The site's About page lists the founder as Brandon Wade. He is the founder and CEO of the websites SeekingArrangement.com, SeekingMillionaire.com and WhatsYourPrice.com, and indeed, those are relatively unveiled "sugar daddy" sites.
Miss Travel says that "we match Generous travelers who hate to travel alone with Attractive travelers who would love the opportunity to travel the world for free."
At the same time, we have to wonder just how much an attractive person (let's be honest; most of the time this would be a woman) can expect for just appearing as eye candy for the "generous person." One would assume an expectation of sex as a "fringe benefit" for the person paying for the tickets, the hotel, the ... everything.
It's also unclear who decides who is "attractive." Since, however, the site is billed as a matchmaking site, just like any other matchmaking site, we expect that the people seeking a "companion" would be the judges.
You can watch an introductory video below.