Comcast says it's inked deals with a number of movie studios and distributors including NBC Universal (considering Comcast owns it, no surprise here), Disney - ABC Television Group, Sony Pictures, Warner Bros. Digital Distribution and Cookie Jar.
It's a busy and crowded market segment, though, with not just Netflix and Hulu as competitors to Streampix, but Amazon.com's Instant Videos service and Redbox / Verizon's joint venture that was announced earlier this month.
What's happening, though, is something similar to the war between HD-DVD and Blu-ray, way back when. Content is what will determine who wins this war, just as it did with Blu-ray and HD-DVD.
TWC will release “a diverse slate” of its titles exclusively to Netflix streaming, with the titles hitting Netflix within a year of their theatrical release. For example, 2012 Academy Award Nominee "The Artist" will be streamed on Netflix before its shown on any pay-per-view or premium cable networks.
This is the first deal the companies have inked together, and it could be a good sign for Netflix if it portends more such deals. Netflix can't afford to hesitate, though, as its rivals surely are looking for deals of their own like this.
Content is king, Netflix. Remember HD-DVD.