Thursday, February 23, 2012 makes an upgrade to 50GB of storage easy: just login to your Android client

Cloud storage provider has updated its Android app with a number of new features, including collaborative functionality and a new UI that takes its cues from Ice Cream Sandwich (Android 4.0), but it also gives end users a boost to 50GB of storage. That is, of course, assuming they login with their Android app in the next 30 days.

That's right, all you have to do to upgrade your free account to 50GB of storage is login. Make sure you have the new Android client (available today in the Android Market), login, and you're gold.

Kindle Fire owners, relegated to the Amazon Appstore, should see it soon as well, and it should also arrive at the Barnes & Noble Nook Store, LG World, and the Verizon Store soon.

In addition, the app is significantly revamped. Although the app does not require ICS and works quite well through the hazards of Android fragmentation, the company worked closely with Google to achieve a redesigned UI with ICS kept in mind.

New features include the ability to upload multiple files at once, comment on files, and add teammates to individual folders. The app is also now localized in FIGS, and has App2SD support.

Cloud storage is THE wave, on both the end user and provider side of things, and with multiple rivals either already here or coming soon, had to make a move to differentiate itself, or to promote itself.

Among the company's challengers are Dropbox, SugarSync, and Amazon Cloud Drive, but also Apple, which recently announced it would integrate its iDevice cloud solution iCloud with its upcoming Mountain Lion version of OS X, and Microsoft, which is attempting to make its SkyDrive cloud locker product available everywhere, and will integrate it into Windows 8.

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There are also rumors that the Internet giant Google may enter the market with its own Google Drive cloud-storage service, and while those rumors have been running around for years, this time it seems the product will actually reach the public.

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