Thursday, January 05, 2012

Android Market tops 400K apps, continues faster growth than App Store

App store analytics provider Distimo reports that the Android Market has reached another 100K milestone, surpassing 400,000 apps over the New Year's holiday weekend.

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Despite the fact that the Android Market took two more months to reach the 400K milestone when compared to Apple's App Store, which hit the 400K available apps in June 2011, the Android Market's growth is accelerating compared to the App Store.

The Android Market took 31 months to reach 200,000 apps, while the App Store only took 22 months. After that, though, the Android Market kicked into high gear, and needed only four additional months to add another 100K apps and surpass the 300,000 mark, while the App Store needed eight more months. Additionally, the time between 300K and 400K was only 4 months for Android and 7 months for iOS.

At this rate, the Android Market will eventually pass the App Store, despite Apple's head start into mobile applications. Distimo predicted earlier that the Android Market would pass the App Store in the August / September 2012 timeframe.

Google's Android Market is close to another milestone of the 100K kind: it has almost reached 100,000 active publishers.

Of course, the vast majority of these developers in the Android Market are making their apps free. In fact, the percentage has continued to increase; in April of 2011 60 percent of the Android Market apps were free, compared to 68 percent by the end of 2011.

Many of these are freemium apps, which rely on in-app purchases to garner revenue. That said, iOS still brings in far more money than Android. Apps for the iPhone alone, not counting the iPad, brought in about four times the revenue of the Android Market, according to Distimo's year-end report.

The iPad's revenue was also greater than the entirety of the Android Market's.

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