Tuesday, June 21, 2011

Verizon's tiered data plans arrive on July 7

We knew it was coming, and it appears it's nearly here: Verizon's tiered data plans, meaning the end of unlimited data. Verizon is set to join AT&T with tiered smartphone data plans, on July 7 according to the report.

Pricing will be as follows:
  • 2GB – $30/month
  • 5GB – $50/month
  • 10GB – $80/month
If you want to use tethering on your device, it will cost you $20 per month for a 2GB (separate) data bucket. Overage fees are $10 for each GB of data over the limit.

Tablet data plans are already not unlimited, but the report says the $20 1GB plan will be replaced by a $30 2GB plan.

However, Verizon will allow already existing customers to keep their current plans. The pricing applies across 4G and 3G plans, but in addition, it sounds like those who are currently on 3G unlimited plans will be able to apply that to an upgraded LTE phone down the line, although it's not 100 percent certain as yet.

One thing to notice is that the base 2GB tier is $5 more than comparable AT&T pricing. That's likely to be the most popular tier, but Verizon will (possibly) justify the extra $5 based on its more reliable network, and LTE.

With this move, only Sprint will have continue to have truly unlimited data. While T-Mobile advertises unlimited data, once a user reaches a 5GB cap, data bandwidth is throttled.



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