Bing Continues to Grab Market Share: comScore

A follow-up report from comScore shows Microsoft's Bing continuing to garner search market share, as a prior report also indicated.

Microsoft Sites Search Performance Work Week: 5/25/09 – 6/12/09 Total U.S. – Home/Work/University Locations Source: comScore qSearch
	Work Week
	5/25/09- 5/29/09	6/1/09- 6/5/09	6/8/09- 6/12/09
Searcher Penetration (Avg. Daily)	13.7%	15.8%	16.7%
Share of Search Result Pages	9.1%	11.3%	12.1%

According to comScore:

Microsoft Sites saw its average daily searcher penetration and share of search result pages in the U.S. continue to climb during the second week of Bing’s introduction. Microsoft Sites’ average daily penetration among U.S. searchers reached 16.7 percent during the work week of June 8-12, up 3 percentage points from the May 25-29 work week prior to Bing’s introduction. Microsoft’s share of search result pages in the U.S., a proxy for overall search intensity, increased to 12.1 percent during the period of June 8-12, also climbing 3 percentage points from the pre-introduction work week of May 25-29.

comScore senior vice president Mike Hurt added that the data "reflect a continued positive market reaction to Bing in the initial stages of its launch." The question is: will it hang onto these gains?